Brent Neal
May 24, 2018
Client Profile - Rice Village Diamonds
Ron Maor, owner of Rice Village Diamonds in Houston Texas, recently noticed that the LED lighting in his showcases wasn’t as bright as it...
Brent Neal
May 7, 2018
Client Profile - Victoria Gems, Houston Texas
When Ashish Bansal decided to open a branch location in “The Richmond Building” in Houston Texas, he wanted to create a showroom that...
Brent Neal
May 3, 2018
Client Profile - Maui Jewelers, Maui Hawaii
Lahaina is an old whaling village on the island of Maui. If you stroll down Front Street you will find an eclectic mix of shops offering...
Brent Neal
May 3, 2018
Client Profile - Maison Royale, French Quarter New Orleans
Tucked away in the French Quarter at the corner of St. Louis Street and Royal Street is a chic art gallery that also offers some of the...
Brent Neal
May 1, 2018
Client Profile - Di’Amore Fine Jewelers, Waco Texas
When Jayesh Pandya finally decided to move his jewelry store from its long time location in the mall, to a new free standing building, he...
Brent Neal
May 1, 2018
Client Profile - Denny Bales Estate Jewelry and More
Opened in Feb, 2018. Art by Mr. Jody Bustillos When Denny Bales unveiled his latest retail jewelry store concept in February 2018,...
Brent Neal
Aug 8, 2017
Retrofitting LED Showcase Lighting – Are you up for the challenge?
The year is 2017 and we are well into the 21st century. Is your jewelry showcase lighting still from the 20th century? If it is, don’t...
Brent Neal
Jul 27, 2017
Strategies to minimize the glare from the jewelry lighting
Have you ever heard your customer complain that they can’t see the jewelry in your display case because the light is bothering their eyes?...
Brent Neal
May 24, 2017
Diamond Grading Lamps
I spend a lot of time visiting jewelry stores for the purpose of surveying the store’s jewelry display lighting, i.e. the lighting inside...